Book Review of Flip The Funnel by Joseph Jaffe
Posted in Book Reviews, General on June 21st, 2010 by webmaster – Be the first to commentI got onto Jaffe after having come across and listened to a few episodes of the Podcast he and Mitch Joel took up as part of a now ongoing series of chats they have touching on all things social media. An earlier taste of a Jaffe video on YouTube while researching business card designs also likened me to his style of commentary and candidness, which I must say also helped lead me to pick up the book.